Web Design normally is used to describe the design process relating to designing a company website with Website Developers. It is a process of planning and building graphics images with colors, text styles, structure, graphics & images. Everything about a website including the content, the way it works and looks is determined by the Website Design.
When consumers are ready to buy a product, they search online. If your business doesn’t have an online presence, then you are missing out on potential sales and revenue. The first step to creating an effective online presence is a well-designed, easy-to-use Professional Website Design.
A Website Design must be visually appealing, unique and professional as it's reflecting company products and services. An attractive Website Design not only attracts visitors to your site but also generates a positive impression once they visit.
Layout: A simple Website Layout helps the customers to easily locate the information. It not only tells people about your company and your products, it also helps you gain more leads, prospects, increase your sales, Promotes your brand and improves one's business image.
Colour: The choice of colours depends on the preferences of the clientele. It could be simple black and white or multi-coloured design, conveying the brand of an organization.
Graphics: A Website Design includes graphics, logos, images, icons to enhance the Design.
Fonts: The use of various fonts can enhance a website design. Most web browsers prefer only selective fonts.
Content: Any content provided should be relevant and informative. The content should be optimized for search engines with relevant keywords.
Besides the basic Features of a web design that make a site visually appealing, a website Design must also consider the following factors.
User-Friendly Navigation: A Web design must contain user-friendly navigation which helps the user to move around the site with ease and find the information they require quickly.
Multimedia: Relevant video and audio in the design can help users to spend more on the webpage.
Web Compatibility: With the increase in the usage of mobile devices, Web Design should function properly on different browsers & Screen Sizes.
Technology: Advancement in technology gives designers to create an innovative design that would bring fresh and contemporary identity.
Search Engine Optimisation: A well-designed website attracts visitors through search engine optimization by specifying appropriate Keywords in the Website content.